NEWS
In a surprising turn of events, renowned producer Metro Boomin has expressed his relief over the recent decision by Universal Music Group (UMG) to sever ties with TikTok. The news, which surfaced on Tuesday (January 30), revealed a disagreement leading to the removal of UMG's entire catalog from the popular social media platform. Reacting to the announcement, one Twitter user noted, "Wow, just like that, the TikTok era of music is over." Metro Boomin stumbled upon the tweet and responded with a GIF featuring LeBron James exclaiming, "It's About Damn Time," a sentiment shared by many in the music industry.
Furthermore, taking the opportunity to elaborate on his perspective, Metro Boomin later posted his thoughts on the matter. "I love the creativity and appreciation the kids show for the music on TikTok, but I don’t like the forced pandering from artists and labels that results in these lifeless and soulless records," he expressed. The producer's candid remarks shed light on the dichotomy within the music industry's relationship with TikTok. While acknowledging the platform's ability to showcase creativity and generate appreciation for music among younger audiences, Metro Boomin highlighted his disdain. He perceives the artificial and insincere approach by some artists and labels in creating content specifically tailored for TikTok.
Furthermore, the decision by UMG to part ways with TikTok has sparked conversations. People are debating about the evolving dynamics between the music industry and social media platforms. Metro Boomin's perspective adds a valuable voice to the ongoing discourse. Emphasizing the delicate balance between authentic artistic expression and strategic marketing efforts in the digital age.
Moreover, as the TikTok era undergoes a transformation with major players like UMG stepping back, it remains to be seen how this shift will impact the music landscape and the creative freedom of artists. Metro Boomin's candid take serves as a glimpse into the complexities of navigating the intersection of artistry and digital platforms. Urging for a more genuine and soulful approach in the creation of musical content for the next generation. What are your thoughts on this situation? Let us know on HNHH!
Reneé Rapp is seen as a “huge inspiration” by SZA.
The 25-year-old artist performed SZA’s Good Days in the BBC Radio 1 Live Lounge, accompanied by two acoustic guitarists and a harp player. SZA, 35, was deeply moved by the rendition.
She posted a short video of the moment on Instagram Stories and wrote: “Renee is a HUGE inspiration, energy, voice spirit.”
During her chat with the BBC, Renee shared her thoughts about the track. She said: “I mean, I love SZA. I mean, she was one of my favorite artists in high school. And she's remained one of my favorite artists to this day. I think she's amazing. She's also, I mean, she's an incredible songwriter, but I think because she has so much swag. People don't realize how good of a singer she is. She's a fantastic vocalist and is really, really, really articulate. And I don't cover a lot of songs anymore. So I wanted to cover something that was, like, slightly challenging and also really vocally impressive, and frankly, hard for me to do.”
Renee is currently in the middle of promoting her second album, Bite Me, and opened up about how much more enjoyable it was to create compared to her first project.
She explained: “I mean, I feel like everything was incredibly different. I stopped listening to people that don't make music, because if you don't make music, then why the hell am I listening to you. And I also think the biggest difference, I think I just got a lot better. I think I have just become a better songwriter. I think I understand how to make pop music now in a way that I didn't really before. And I was very sure about what this album was and thematically, what it needed.
“So I felt like I was quite like, headstrong in like, what was gonna work and what wasn't. Because, nobody knows something better than yourself. I think a lot of things were different. I also just, like, had a lot of fun making it, like, I made it with like, three people, mostly, like, it was always like, four of us in the studio all the time, and we got so close, and some of us were already so close. So it was also just like a mess. It was such a mess, like we were just tweaking every day. It was so fun. And I don't think I enjoyed making the first one as much.”
