NEWS
Aubrey O'Day stepped into the limelight courtesy of Sean "Diddy" Combs' reality TV spectacle, Making the Band 3. But her roots dig deep into the performing arts. Her childhood interest in the theater and her undergraduate years in musical theatre at the University of California, Irvine nurtured them. Her transformation from an aspiring performer to a pop sensation is one for the textbooks. When Danity Kane splashed onto the music scene, O'Day was already a seasoned performer. She's a master of many disciplines within the entertainment world—actress, songwriter, and reality TV star—and it's this multiplicity that has fattened her bank account to a reported $5 million in 2023, according to CAknowledge.
Additionally, O'Day's inclusion in Danity Kane was pivotal, propelling her into stardom with the group's eponymous debut album in 2006. Hit singles like "Show Stopper" and "Damaged" climbed the charts, cementing the band—and O'Day's—status. She carried this momentum into her solo endeavors, releasing EPs that flaunted her vocal talents and sass. Not content to be confined to a recording studio, she capitalized on her growing celebrity by participating in reality TV shows like Celebrity Apprentice and Ex on the Beach. This added layers to her public persona and fortified her financial standing, making her a household name beyond just music circles.
Her career has been a whirlwind of musical notes and TV appearances. Her personal life has been equally splendid in its own tabloid-worthy way. Whether it's her high-profile relationships or public spats with fellow celebrities, O'Day has never avoided controversy. It’s almost as if the headlines work in her favor. They amplify her brand and make her a constant topic of conversation. This real-world soap opera, willingly or not, becomes an additional layer of her marketability, lending her a complex, relatable human narrative.
Aubrey O'Day is no stranger to brand diversification. From launching her own line of fragrances to dabbling in fashion, her business ventures have been calculated, strategic, and, most importantly, fruitful. Her financial savvy, perhaps nurtured by her stints on business-centric reality shows, gives her a leg up in maintaining multiple income streams. She's not merely lending her name to products. She's intimately involved in the conceptualization and marketing, making these ventures successful appendices to her entertainment career.
In dissecting the melodrama and the music, the Aubrey O'Day story paints the picture of a woman determined to leave an indelible mark on the entertainment industry. Her multi-faceted career, far from being a medley of disjointed acts, forms a cohesive, compelling narrative. While far from over, it's a narrative that has already penned some impressive financial chapters. And that is no small feat in an industry known for its harsh volatility.
MGK has unveiled his high energy new single “Fix Ur Face” featuring Limp Bizkit frontman Fred Durst.
The intense collaboration sees the rapper turned rocker dive deeper into the hard hitting sound he has been refining over the past few years.
Fusing the raw edge of 90s nu metal with Machine Gun Kelly’s modern alternative style, the track stands out as one of his most aggressive releases so far.
The song dropped alongside a bold black and white video, which premiered across MTV Live, MTVU, and the Paramount Times Square billboards.
Directed by frequent collaborator Sam Cahill, the visual was shot in several cities during mgk’s lost americana tour, including Berlin, Dublin, Düsseldorf, London, Prague, Cologne, Nashville and Los Angeles. It highlights the intensity and intimacy of touring, from packed venues and sweat drenched crowds to the blurred line between performer and fans.
The track was created with his close knit creative team, including SlimXX, BazeXX, RookXX, Nick Long, and No Love For The Middle Child, giving it a gritty and multi generational energy that sets it apart from today’s mainstream rock and rap.
Durst brings a high powered performance, channeling the same raw intensity that shaped Limp Bizkit’s early era.
The video’s look was further developed by street artists Lugosis and Strato, who painted a large mural in Berlin, while Slawn Olaolu designed the character face and jackets featured throughout the clip, adding a distinct DIY feel.
MGK first previewed “Fix Ur Face” during the European run of the lost americana tour, then later shared a snippet during shows in Australia, building strong anticipation among fans.
His relationship with Durst stretches back over a decade, with the two having performed together on multiple occasions, including mgk’s 2014 tour alongside Limp Bizkit.
The lost americana tour is now set to return to the United States, resuming on May 15 with Wiz Khalifa joining as support.
