The label says the decision was "mutual"

Ex-NU’EST singer Baekho has left longtime label Pledis Entertainment after 13 years with the company.

On March 6, Pledis Entertainment announced on Weverse that Baekho’s contract with the company is due to expire on March 14, and would not be renewed. “After thorough and honest discussions about the future direction of his career, both Baekho and Pledis Entertainment have mutually agreed to end the contract,” it wrote.

“Since his debut as a member of NU’EST in 2012, Baekho has built a distinguished career as a singer-songwriter while expanding his presence into musicals, variety shows, and various other fields,” Pledis Entertainment added. “With his remarkable passion and talent, Baekho has made a lasting impact across multiple entertainment domains.”

As an expression of gratitude to his fans for their support, Baekho will be releasing a final digital single on March 14 in order to “mark the conclusion of his official activities as an artist under Pledis Entertainment”.

“We are truly grateful to Baekho for working with us all these years. We sincerely hope that Baekho’s new ventures lead to an even more brilliant future, and we wholeheartedly wish him all the best as he embarks on a new journey,” the company stated.

Baekho’s previous release was the September 2024 single ‘Nutty Nutty’, featuring Jessi. The song marked his third music release that year, having dropped the single album ‘Love Or Die’ and ‘Wet & Wild’ previously. In 2023, he also collaborated with then-labelmate Park Ji-won from fromis_9 on the duet single ‘What Are We’.

In other news, EXO member Kai announced yesterday that he would be embarking on a solo tour of Asia titled ‘KAION’. The tour will kick off with a two-night show in Seoul, before he performs in Macau, Kuala Lumpur, Jakarta, Bangkok and more through to August.

Ice Spice has released her new single “Pretty Privilege,” marking a noticeable shift from her signature New York drill-inspired sound. But the change in style isn’t the only thing that’s getting people talking. Fans are once again speculating about the rumored tension between her and Cardi B, a topic that first gained attention when a snippet of the track appeared online.

For those who missed it, Cardi B had previously gone on a rant that included jabs at Ice Spice and her manager. Not long after, Spice previewed “Pretty Privilege,” which featured the lyric, “She might talk s**t on the ’Gram, but she won’t talk it to my face.” That line quickly sparked debate among listeners, with many believing it was aimed at the AM I THE DRAMA? rapper.

This added fuel to speculation that a rivalry might be brewing. During the phone call in question, Cardi B criticized Ice Spice while speaking to her manager, James Rosemond Jr. She later apologized for her remarks about Latto and claimed that Rosemond Jr. was responsible for leaking their private conversation.

Now that the full version of “Pretty Privilege” has been released, Complex reports that other theories have emerged. Some fans believe the song might actually target Brooklyn rapper Stunna Sandy, whom Spice was said to call out in her earlier track “Baddie Baddie.” On that record, she rapped, “I know that she wants to be me / But she is not doing it well,” leading to renewed discussions about hidden disses.

While talk of a feud between Cardi B and Ice Spice isn’t new, both artists have publicly denied having issues in the past. Even so, online chatter continues to shape how fans perceive their relationship. Aside from that controversial phone call, there’s no real evidence to suggest they’re actually on bad terms.

Still, as speculation keeps circulating, the story might take new turns. Whether it’s genuine tension or just fan-driven drama, it’s clear that the Internet has played a big role in keeping the conversation alive. For now, Cardi and Ice Spice don’t seem particularly close, but time will tell if the rumors fade or resurface once again.

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