Track marks the hyperpop outfit’s first from their highly-anticipated second album, 10000 Gecs

100 Gecs bust out the wizard robes in the new video for “Mememe,” the first offering the from the duo’s highly-anticipated next album, 10000 Gecs.

“Mememe” finds 100 Gecs delivering ska-style verses and sky-high arena rock hooks, though the entire song is characteristically peppered with genre-exploding flourishes. The “Mememe” visual is equally over-the-top, shot largely on a fish eye lens — often from the perspective of inside someone’s mouth — as 100 Gecs’ Dylan Brady and Laura Les dance and jump around a sunny field in luxurious wizard robes. 

“Mememe” is one of a handful of new songs 100 Gecs have been previewing for audiences on their ongoing North American tour. The run continues tonight, Nov. 19, in California, and will wrap Dec. 12 in Boston. 

10000 Gecs — which doesn’t have a release date yet — will mark 100 Gecs’ second LP, following their 2019 breakout, 1000 Gecs. Last year, the duo issued a remix album, 1000 Gecs and the Tree of Clues, which featured an array of guest, like Charli XCX, A.G. Cook, Fall Out Boy, Dorian Electra and more.

Hit-Boy stepped into a more energetic and party driven sound on his latest single "Franchise Boy," released exclusively through YouTube. The record leans on a smooth and stripped back soul sample while also nodding to Dem Franchise Boyz and their classic track "White Tee." Hit-Boy rides the production effortlessly, delivering confident bars packed with flexes about his success and high end lifestyle. The song blends hints of Jersey club rhythms with touches of Miami bass influence, giving the track an addictive and upbeat feel. "Franchise Boy" feels like a strong preview of what could be another exciting run of music from Hit-Boy.

Release Date: Monday, May 18

Genre: Hip-Hop

Album: N/A

Quotable Lyrics from Franchise Boy

N***as had said it was love,
But it wasn't love, I'm really above
The s**t you be talking, I'm floating and walking
In Margiela runners, you won't see them often

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