Former eBay executive Richelle Parham enters the music industry with Universal Music Group, where she will advance the company’s direct-to-consumer strategy.
As UMG's president of global e-commerce & business development, Parham will oversee the music major’s global e-commerce strategy and business development across its labels, music publishing, operating units and territories, with effect from June 2.
In this newly-created position, Parham is based in Santa Monica and will report to UMG chairman and CEO Lucian Grainge. “We are very pleased to have Richelle join our stellar leadership team, where she will play a key role in advancing our global strategy,” Grainge comments. “Richelle’s proven leadership and expertise in consumer marketing, audience growth, business development and direct-to-consumer initiatives will be a valuable resource for our artists and drive our vision of a holistic fan-centric program that complements our partner platforms.”
Parham’s appointment is considered significant in several ways. As the ex-CMO of eBay, she has a deep knowledge of the platforms and methods that are facilitating online sales. In recent years, she has worked with private equity firms investing in e-commerce start-ups.
Parham joins UMG from WestRiver Group, where she was managing director, leading investments in the consumer experience economy, and she has served on the board of Best Buy, e.l.f. Beauty, LabCorp and, until recently, Scripps Network Interactive.
UMG possesses "an incredibly talented leadership team, a global footprint, iconic labels and publishing company, as well as other music businesses," she explains in a statement. "Together these elements form an unparalleled opportunity for a consumer-demand-driven e-commerce business that goes far beyond traditional distribution channels to create important revenue streams, while forging meaningful and impactful bonds between artists and fans."
Parham has spoken extensively about the importance of diversity for business and has been honored for her executive talents in such titles as Black Enterprise, Fast Company, Forbes and elsewhere.
NEWS
Supergrass are teasing an upcoming announcement with fans, according to a new post.
The British band, fronted by Gaz Coombes, shared a cryptic new post across their social media channels this morning (September 13), suggesting to fans that a new announcement is on the way.
Posted at 9am BST, the post simply shared artwork of the band’s logo in red, alongside next Monday’s date, September 16. In the caption, the band simply wrote: “Sign up now”, alongside a link to their website’s homepage.
Upon clicking the link, the page prompts fans to sign up for future updates, and asks them to input both their email address and the country they live in. Check out the post below.
While details on the announcement remain sparse, the post has already caught fans’ attention, with some speculating that the news could be around the upcoming 30th anniversary of their debut album, ‘I Should Coco’.
Released in May 1995, the release marked the record that first put the band on the map, and contained singles ‘Mansize Rooster’, ‘Caught By The Fuzz, ‘Lose It’ and ‘Lenny’. It also saw Coombes and Co. nominated at the 1995 Mercury Prize, and contained what would soon become their biggest track to date, the Ivor-Novello winning ‘Alright’.
At time of writing, the band haven’t shared any further indication as to whether the announcement is related to the huge upcoming milestone – whether it be an anniversary tour or reissue – nor whether it has anything to do with new music that could be on the way.
The band’s last studio album was ‘Diamond Hoo Ha’, which arrived in 2008. Since then, they have shared remastered versions of both their 1999 self-titled album and their 2003 record ‘Life On Other Planets’.
In other news around the band, last year it was reported that the band’s frontman joined Johnny Marr onstage last month to perform The Smiths‘ classic ‘There Is A Light That Never Goes Out’ at Lakefest 2023.
Before then, Coombes opened up about how “nervous” he was about reuniting Supergrass following the success of his solo albums.
Supergrass split up in 2010 but reunited for a series of live shows in 2019. They released a live album in 2020, Live On Other Planets, to celebrate their 25th anniversary and raise money for grassroots venues affected by the COVID-19 pandemic.
“Having got into a flow and the last two albums having done so well, it seemed a bit odd, like a backward step,” he said. “But then I was confident that I could operate both things together and it seems that I did, because I was obviously writing this record mainly during the reunion so I feel like I made best use of both things.”
Coombes’ fourth solo album, ‘Turn The Car Around’, came out in January of last year.
