Ribbon Stage (from left): Jolie M-A, David Sweetie, and Anni Hilator.

Virginia Zwangzer
How three New York friends mixed punk and pop in perfect proportions for the best debut seven-inch of the quarantine era

If you’re looking for indie-pop thrills this quarantined fall, you won’t find many better than the ones on My Favorite Shrine, the debut EP from New York City trio Ribbon Stage. Jamming five songs into eight minutes — the longest, “Personal Hell,” maxes out at a lean 2:21 —  the EP is all sugar-buzz hooks and aching guitars, approaching the platonic ideal of what a DIY band can do with the right mix of amateur enthusiasm and accidental pop songcraft. When it ends, you’ll want to listen again; you’ll probably listen to it a few more times after that, too, unless you have somewhere better to be right now than the blissed-out basement show in your head.

 

Ribbon Stage is a very new band, formed last year by three friends in New York using the punk-rock pen names of Anni Hilator (bass and lead vocals), Jolie M-A (guitar), and David Sweetie (drums). The songs on My Favorite Shrine were initially intended as a demo tape before making their way to the venerable Pacific Northwest indie label K Records, which released it as a vinyl seven-inch in its International Pop Underground series this summer. They haven’t played a single show yet, but they’ve tapped into something great.

David, 35, is the most experienced musician of the three, having spent a decade on the road as the howling frontman for some of Monterrey, Mexico’s finest punk and hardcore bands. He won fans in local scenes across the Americas with Ratas Del Vaticano and Tercer Mundo, but those bands’ heavy sounds were only part of his listening diet. “I’ve always loved indie-pop since I was a teenager,” he says. “But in my mid-twenties, I was very angry, and I couldn’t have that. I didn’t want to be cute.”

By around 2015, when he moved to New York, he’d begun to feel differently: “I didn’t want to play guitar in another band. I wanted to do something new.”

He first crossed paths with Jolie at the late, lamented Brooklyn venue Silent Barn, where she was performing with a noise band for an audience that she recalls as being “99 percent friends.” David was impressed by her stage presence all the same: “I was like, ‘Oh, my God, I need to make a band with Jolie.’”

 

Jolie, 28, who grew up in Miami listening to her family’s Simon and Garfunkel records (“hippie-adjacent parent music”) before moving on to Green Day, Nirvana, and Pavement, was looking for a change herself, especially after the band David saw her in at Silent Barn imploded not long afterward. “I tried to be in a pop band with punks a few times, and it didn’t quite catch,” she says. “I was pretty disheartened. I had visions of songs and melodies, but no way to articulate them.”

She and David began exchanging YouTube playlists full of indie-pop bands from the Seventies and Eighties like Dolly Mixture and the Shop Assistants. Soon they were writing songs together with David on drums and Jolie on guitar.

The final piece of the puzzle came together after Jolie got to know Anni through their work as counselors at the Willie Mae Rock Camp for Girls, where they helped children aged five to seven start their first bands. “It was just a bunch of little kids banging on the guitar strings, and it was really fun,” Jolie says. “We were like, ‘We should do this’ — even though, from a technical perspective, our skills are maybe more close to what the seven-year-olds were doing than, say, any of our friends’ bands.”

An early attempt at starting a doom-rock duo fell by the wayside after Anni heard the songs that Jolie had begun writing with David. “I was playing them for her, and I think she liked them a lot better than the music I was coming up with between the two of us,” Jolie says. “So we all hung out, got some burritos, and merged bands.”

Anni, a 24-year-old Bay Area native with a background in furniture design, had never been in a real band before Ribbon Stage, but she quickly took to the lead-singer role in the new trio, writing most of the lyrics on the EP with a natural heartbreak-queen flair. “There was a lot of teen-diary inspiration, for sure,” she says. “We just riffed together so well.”

They recorded My Favorite Shrine last December on a 4-track tape deck in what Jolie recalls as “a windowless room in Bushwick.” Right away, it was clear that something magical was happening. “David has a really deep foundation of musical knowledge, and then there’s me, someone who’s obsessed with music but has literally no idea how to play, and Anni, who has a beautiful voice,” Jolie says. “You put that all together, and it’s scrappy without being bad.”

Jolie found Ribbon Stage’s name while googling cooking terms (“I didn’t like it, but they outvoted me,” she says). Anni used her visual-art training to design the EP’s pink-and-black cover, hand-drawing the lettering and the twee-horror images of flowers, ballet shoes, candles, and spiders. “We spent a long time making sure that it wasn’t too cute or too gnarly,” Jolie says. “It’s not just music, it’s accessories for your teenage bedroom.”

Since releasing My Favorite Shrine as a limited self-pressed cassette and a more widely distributed seven-inch through K, the band has been pleased to find that other people enjoy their music as much as they do. “I never share anything I do with my family members, but I felt like maybe this was universally likable enough to not totally humiliate myself,” Jolie says. “They were like, ‘Wow!’ They couldn’t believe it was so good. I was like, ‘Yeah, why would I make something bad?’”

The three musicians have been stranded separately by the pandemic — when we spoke over Zoom, Jolie was laying low in Olympia, Washington, while David and Anni were in Brooklyn and Queens — but they hope to gather and record Ribbon Stage’s first LP soon. “I have about seven songs written so far,” Jolie says. “I’ve been practicing the whole quarantine, and I feel really ready. … I’m playing the same seven songs on my little guitar, using the same five chords that I use, and I can’t wait to get Anni and David on them and make them into something completely different.”

 

 

Blossoms caught up with NME to discuss competing with The Beatles and Johnny Marr for this week’s Number One album. With ‘Songs From The Wedding Cake’ in the running, the band also explained why making things themselves remains such an important part of their work as AI becomes more common.

The Stockport group put out their sixth album last Friday, October 2. By the midweek update, it was sitting at Number Two, between The Beatles’ expanded edition of ‘Rubber Soul’ and Johnny Marr’s latest solo album, ‘The Age Of Everything’.

“It’s mad, to be honest,” singer Tom Ogden said to NME about the chart race. “Liverpool on one side, Manchester on the other and Stockport in the middle. If you’d told us this 10 years ago, when we were releasing our debut, I wouldn’t have believed you. But I mean, we’re in good company aren’t we?”

Discussing the stories behind the album, Ogden described ‘Songs From The Wedding Cake’ as “about being married and all the everyday stuff that comes with it”. He married Katie Donovan, the sister of Blossoms drummer Joe, in 2021. Married life has since given him a new appreciation for what he describes as “the extraordinary ordinary”.

“Saying the wrong thing in an argument, losing your wife’s no claims bonus, crying at the Kardashians, it’s all in there,” he explained. “The album is named after Stockport Town Hall, which everyone round where we live calls the Wedding Cake, and it’s where I got married, so it couldn’t be much closer to home.

“The last album [‘Gary’, 2024] had a song about a stolen fibreglass gorilla, which everyone loved, and that gave us the confidence to bring the same playfulness to this one, just with more personal subject matter this time.”

Alongside tracks that came out of writing sessions with Declan McKenna in a hot tub, the album reflects the band’s desire to stay involved in every part of the creative process.

“It started with the recording,” Ogden explained. “We made the album with Shawn Lee, playing live straight to tape, and once you’ve done it that way you can’t really go and fake everything else. We sat down as a band and picked the colour palette, and everything visual followed from that. We had body scans taken of ourselves and cake toppers of the five of us 3D printed, put them on a real cake and photographed it. I’ve directed and edited the videos, and the sets are all built by hand, no green screen. For the pop-up shop on launch weekend, a local artist hand-painted the album cover for the sign outside.

“It’s more work, but you end up with a world that’s yours, and I think people can tell when a band’s had its hands on everything.”

With AI tools and digital effects becoming increasingly widespread, that approach feels particularly relevant. For Blossoms, though, the motivation is simple: “the fun is in the making”.

“Tape doesn’t let you cheat and neither does a real cake,” Ogden said. “If a set’s a bit wonky, it’s because one of us or our mates built it. I think the more stuff gets generated, the more people want to know a human being actually did it. We’ve been in this band together for over 10 years, five lads from Stockport, and that isn’t something you can ‘prompt’.”

Maya Jama also appeared in the video for the album’s first single, ‘Meet Me In Love’. Her appearance came shortly before the UK launch of Celebrity Traitors, where she took on the role of a traitor alongside a cast that included Richard E Grant and James Acaster.

“She was brilliant,” Ogden recalled of working with Jama. “We’d met her at the MTV EMAs in Manchester a couple of years ago, so we took a chance and sent her a DM …and she said yes. Next thing she’s in a theatre in Cheadle miming my vocals while a load of people dressed as me serenade her. She got the idea straight away and was a proper laugh about it.”

The conversation then turned to whether he thought Jama could take home the win on Celebrity Traitors.

Ogden joked: “As for Traitors, she spent a whole day pretending to sing my song and I almost believed her, so I’d say she’s got every chance.”

Fans can listen to ‘Songs From The Wedding Cake’ now. In November, Blossoms head out on a UK arena tour with The Royston Club. Tickets and further details are available here.

Before the tour begins, the group is also scheduled to appear on SNL UK on Saturday, October 24.

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